FRDTLAB · AI Visibility Audit · From $497
Find out what AI actually says about your brand.
Your buyers are asking ChatGPT, Perplexity, and Google AI who to trust. The audit runs their real questions, documents where you show up and where you're invisible, and hands you a scored report with the fixes in priority order. Fixed price. One week. No contact form, no contract.
Want to see the output first? See a sample report or read the AI search visibility guide.
At a glance
AI Visibility Audit deliverables.
- Fixed price: $497 for your brand, $1,250 with competitor benchmarking. Nothing billed hourly.
- One week: from intake to delivered report.
- Live AI search testing: real buyer questions run across ChatGPT, Perplexity, Gemini, and Google AI Overviews.
- A scored report: every finding documented, every fix ranked by impact.
- Credited forward: the full fee counts toward Advisory if you start within 30 days.
What you'll learn
- Where you're mentioned vs. cited. Named in an answer is not the same as being the source it links to.
- Your coverage gaps. Which buyer questions you show up for, and which ones you don't appear in at all.
- Google AI Overview presence. Whether you're in the summary above the results, or only in the links under it.
- Platform differences. ChatGPT, Perplexity, Gemini, and Google rarely agree. You'll see where each one stands.
- How accurately AI describes you. Wrong prices, old positioning, a competitor's features attached to your name.
- What's blocking retrieval. Entity, structured data, and consistency issues that keep the machines from trusting you.
Why an Audit
You can't fix what you can't see.
AI answers don't come with a rankings dashboard. Your analytics won't show you the recommendation you didn't get. Most brands find out they're invisible the day a prospect says "ChatGPT suggested your competitor." The audit replaces that guess with evidence: what each engine says about you, why it says it, and which fix moves the score first.
83.43%
Search visibility, up from 28.51% in one quarter
+408%
Organic Shopping purchases, same budget
−91%
Product disapprovals, 43% to ~4%
Those numbers came from infrastructure, not spend. The full case is in the free Signal Report. The audit is how we find your version of them.
Two Tiers
Pick your depth. Prices are on the page.
Tier 01
The Audit
$497
- Live query testing across ChatGPT, Perplexity, Gemini, and Google AI Overviews using real buyer-intent questions in your category.
- Entity and structure review: how machines read your site, your consistency across the web, and what breaks retrieval.
- Scored report with every finding and the fixes ranked by impact.
- One-week turnaround, delivered async.
Tier 02 · Most useful
The Audit + Competitive
$1,250
- Everything in Tier 01, plus:
- Competitor benchmarking: the same queries run against your 2 to 3 closest competitors, so you see exactly who's winning the recommendation and why.
- 30-minute readout call to walk the findings and sequence the fixes together.
- One-week turnaround, call scheduled at delivery.
The audit pays for itself if we keep working together. Start an Advisory engagement within 30 days and your full audit fee, $497 or $1,250, credits toward the first month.
How It Works
How the AI visibility audit runs. No meetings required.
Day 0 · Buy and complete intake
Pay online, then a short form: your site, your category, the questions your buyers ask, and (Tier 02) your closest competitors.
Days 1 to 4 · We run the queries
Your buyer questions run live across the four major answer engines, with every answer, mention, and citation captured. Then the entity and structure review: how machines read your site and your brand across the web.
Days 5 to 7 · You get the scored report
Every finding documented, every fix prioritized by impact. Written for an operator, not a committee.
What you do next
Every finding maps to an AI search optimization fix: clean up the entity, add or correct structured data, earn the corroboration that's missing, or build the page that answers the question you're absent from. Run the fixes yourself, hand them to your team, or bring in Advisory with your audit fee credited.
Who's Behind It
Audited by the operator, not a dashboard.
Every audit is run by Amanda Friedt, a Detroit-based growth operator who speaks on AI-era search, including the SMX Advanced session this methodology comes from. Automated scanners check tags. This audit reads your brand the way the machines do and tells you what to build. If you want the DIY route first, the GEO Playbook ($97) is the self-serve version of the same thinking.
FAQ
Questions, answered.
What is an AI visibility audit?
It tests how AI answer engines see, describe, and recommend your brand. It runs the real questions your buyers ask, documents where you appear and where you're missing, and returns a scored report with prioritized fixes.
How is this different from an SEO audit?
An SEO audit examines how search engines rank your pages. This examines how language models understand your brand as an entity and whether they recommend it with confidence. Strong SEO does not guarantee AI visibility.
How long does it take?
One week from intake to delivered report. The readout call on Tier 02 gets scheduled at delivery.
Not ready to spend anything yet?
Take the free 2-minute AI Visibility Scorecard. It won't run live queries or benchmark competitors, but it will tell you whether you have a problem worth auditing.